David Sandler Interview

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Sandler on the Radio

If you live in any one of our 95 Radio markets in the USA, Canada, Mexico, UK, Ireland, Australia, Poland, Greece, or Hong Kong, you may be able to tune into a Radio Station (usually Talk, News, Sports AM) at the same time every business day and hear a different  "Sandler" Sales or Management tip of the day.

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NameLevelDescription
Don't Blue Sky the JobFREE!When hiring salespeople, let them know how tough it's going to be. Then really find out their true grit.
 
Get an IOU For Everything You DoFREE!Ever make a sales call where you do a lot of work for your prospect and nothing happens?
 
Money Does Grow on TreesFREE!Where's the best source of finding and closing a new prospect. A cold call, a walk in, .... Nope! (audio; 2 min)
 
No Guts, No Gain FREE!It's OK to be assertive and Salespeople do have rights. Learn to hang in. (audio; 2 min)
 
No More BackoutsFREE!What do you do when your customer calls and CANCELS your order? (audio; 2 min)
 
No Mutual MystificationFREE!As a group, we salespeople have a common flaw: We only hear things that we want to hear. (audio; 2 min)
 
Sell Today, Educate TomorrowFREE!Salespeople are information gatherers, not information givers. Get information first, a commitment, an order, then educate. (audio; 2:07 min)
 
Who You Call On Is A Conceptual ThingFREE!Where do you want to wind up? The President's office or the Janitor's closet. (audio; 2 min)
 
You Can't Manage What You Can't Control (Seidman)FREE!Too many sales managers focus on things they can't control. Manage salespeople's activity and not just results. (audio; 2 min)